We don’t need convincing that print is a good idea. But why wear one when you can wear loads? Pattern clash was all over the runways for Spring/Summer 2020, seen everywhere from Etro to Miu Miu and Gucci. Here are some of our favourite picks from the Resort shows, and our print designs inspired by this upcoming trend.
Printed scarves, patchwork and nomad-inspired outfits ruled the runway this season, all in the name of free love and folk vibes. Mixing, juxtaposing and reassembling prints is the key to the second Summer of Love, as we’ve seen on the Resort runway of Etro, that reprise a ’70s hippie traveler vibe and that Veronica Etro calls “a bohemian-bourgeois collection”.
Travel is a recurring subtext for Etro, a metaphor for an open-minded attitude, exploring and welcoming cross-cultural influences. For Resort, motifs inspired by the Moroccan desert and Berber jewelry were rendered into abstract prints in soothing, dusty pastel tones, giving floor-sweeping ruched dresses a feel of lightness and infusing this romantic, bohemian edge with a slightly masculine, borrowed-from the-boys twist.
Elaborate wool jacquard patterns inspired by Moroccan rugs were translated into belted cardigans worn over striped masculine shirts or romantic blouses, reinforcing the ’70s haute hippie vibe. Continuing with the theme, djellaba shirt jackets in thick textured wool were decorated with patches of floral motifs, and embroidered caftans were worn with billowing dresses in a new, lighter take on the label’s signature paisley patterns.
The contrast between free-spirited nomadism and a more bourgeois attitude played out in ’70s with slim-fit cashmere-printed blazers, while a mannish pantsuit had a rather conservative flavor, just enlivened by a multicolored checkered wool.
We find the same haute bohemian attitude in Tory Burch’s Resort 2020 collection, that the designer drew directly from her own memories in the family farm in Pennsylvania. The most obvious folk-art references come through in floral motifs (lively avian prints inspired by the colourful birds that lived on the farm, and wildflower embroideries lifted from the surrounding flora and fauna) and craftwork, specifically embroidery and quilting. The entire collection is a juxtaposition of nature, her childhood in the ’70s, and as she calls it, a “rustic, yet refined” vibe that many of her peers designers are going for, too.
Stella McCartney “Force of Nature” Resort 2020 collection drew inspiration from the natural world too, with abstract prints and handwritten phrases, from her pal Jonathan Safran Foer’s upcoming book “We are the Weather”, a non-fiction work about the day-to-day decisions needed to preserve the planet. Imaginative textural knitwear are paired with hand-painted horses prints, while an all-over Earth Satellite print on a roomy jumpsuit looks like an abstract camo motif; there’s a lovely botanical print, too, for dresses with handkerchief hemlines- grandma vintage style.
We find this clashing patterns, retro vibe in the Gucci Resort Collection too, in which designer Alessandro de Michele was heavily inspired by the ’70s fashion: there were plenty of strong-shouldered looks, checkered matching sets and coats, feminine gowns with intricate drapings or embroideries.
In the Miu Miu “Jockey Club” Resort 2020 show the 70s created the aesthetic common thread of a collection that is a perfect mix of vintage, bon ton, boldness and glamourous. A collection that magically blends a sober and old-style femininity made up of dresses with Chelsea collars and classy blouses with Prince of Wales coats and masculine blazers , plus a dose of charming and pompous details such as the maxi puffed sleeves draped and embellished with crystals , the embroideries of sequins over all on sheath dresses, or hats worn double: creations with a crazy-but-couture look on urban and little sporty baseball caps that apply to be the best sellers of the season.
And then there is all the charm of horse racing and the equestrian world. These emanate from the patterns of silk dresses, from belt buckles, from horseshoe motifs that inlay the tricot pullovers, from the bags with multicolor leather strips reminiscent of jockeys’ hats.
A compelling collection like a horse race; which look do you look for next season? Bets are open.
Here’s the final product with the prints we’ve created. If you like these prints, they’re available to purchase in our Shop section.
If you enjoyed this post, you might also enjoy browsing our gallery of fashion prints here. Also, if you need help in developing a print design for your product, check out our service of consultancy. Forward your questions at firstname.lastname@example.org